HISTORY

1934

Collage featuring the Hollywood sign, vintage Silvestri Studio building, a statue of a horse, and a decorative cherub sculpture.
Logo with text "Silvestri Studio" in white, cursive and bold fonts, on a transparent background.

Serafino Silvestri opens Silvestri Studio specializing in props and set piece

at 968 N. Formosa, Hollywood

•The Golden Age of film turns starlets into icons as Hollywood fashions takes center stage.

•Fred Astaire & Ginger Rogers co-star in their first film together.

•Tailored suits and trousers for women gain popularity.

•Shirley Temple makes her film debut.

1956

Surreal collage with a vintage TV show set featuring mannequins and dolls, a group of women in mid-century attire sitting and chatting, and an inset of a retro shopping mall illustration.
Silvestri Studio logo with human figure and horse statue illustrations.

Retail is expanding and so is Silvestri.

Silvestri Studio, Inc acquires a mannequin manufacturer.

•On I Love Lucy’s final episode, Lucy phones Mr. Silvestri for help replacing a broken statue.

•Ready-to-wear makes stylish clothing more accessible, as the industry expands.

•The first indoor shopping mall opens in Edina, MN.

•The Rebels of Hollywood shape men's fashion.

1960

Collage with vintage statues, manikin, urn, and Sunset Boulevard photo
Silvestri Studio Inc logo with silhouette of an artist on a pedestal.

Silvestri Studio moves the company to 4352 Sunset Boulevard, Hollywood

•Joanne Woodward receives honor of the first star on Hollywood’s Walk of Fame.

•Balenciaga dress clinches La Dolce Vita Oscar win for Best Costume Design.

•The mini skirt debuts, marking the birth of Mod fashion.

•Audrey Hepburn films Breakfast at Tiffany's.

1967

Collage with mannequins and a woman in a colorful room
Silvestri Studio Inc. logo

Silvestri Studio, Inc moves to 1733 Cordova Street, Los Angeles.

•Diana Vreeland’s influence peaks, shaping the fashion narrative with her bold vision and creative direction.

•Mrs. Robinson’s look highlights trends and influences contemporary style in The Graduate.

•The Summer of Love: music fueled both the spirit & style of the time in San Francisco.

•The arrival of the first ATM revolutionizes the way people bank (and shop).

1989

Colorful abstract sculptures with humanoid shapes against a mountain background.
Silvestri California logo with stylized "S" icon in red.

NEED SILVESTRI HEADLINE

•California becomes the first state to require manufacturers to meet strict environmental standards.

•Fashions shift toward minimalist designs with clean lines and simple silhouettes.

•American Apparel launches shops, proudly offering "Ethically Made" garments.

•Naomi Campbell becomes first black Vogue cover-model.

1999

Surreal collage with sculptures, digital hand, cityscape
White text "Silvestri California" on a green background.

Silvestri California first year participant in Visual Merchandising Show at Globalshop

•As Creative Director, Tom Ford's innovative designs transform Gucci and impact the fashion world.

•Couture makes waves online, Helmut Lang leads the way with the first live-streamed show.

•Fast Fashion gains prominence, setting new standards for availability, speed, and cost.

•Amazon.com launches.

1999

Abstract sculptures with colorful geometric shapes against a mountainous background.
Silvestri California logo with stylized red S design

NEED SILVESTRI HEADLINE

•California becomes the first state to require manufacturers to meet strict environmental standards.

•Fashions shift toward minimalist designs with clean lines and simple silhouettes.

•American Apparel launches shops, proudly offering "Ethically Made" garments.

•Naomi Campbell becomes first black Vogue cover-model.